The David Custer lawsuit story has taken on special significance for workers who feel that being honest shouldn’t cost them their jobs. Custer was abruptly cut off from the newsroom he helped create after more than ten years as one of Michigan’s most recognizable news voices. Viewers were shocked when he left WNEM TV-5 in the middle of 2024, but his coworkers who saw the tension developing behind the cameras were even more shocked.
Custer unintentionally started a series of events that exposed the thin line separating employee rights and corporate image management when he defended ethical transparency during a workplace investigation. Following his testimony, which was characterized as candid but unflattering, he was promptly fired, a decision that many saw as strikingly similar to retaliation patterns that had long been discussed in newsrooms but were rarely demonstrated in court.
In his Genesee County lawsuit, Custer claimed that his termination was illegal under Michigan’s Elliott-Larsen Civil Rights Act, which shields workers from retaliation and discrimination. The jury agreed and gave him a total compensation of nearly $150,000, which included $40,000 in damages and legal fees. Even though the decision didn’t have a huge financial impact, it had a much greater moral impact and established a new standard for accountability in local broadcasting.
Bio & Career Snapshot
Category | Detail |
---|---|
Name | David Custer |
Known For | Former Anchor at WNEM TV-5 (Saginaw/Bay City, MI) |
Employment Tenure | Approximately 2013 to July 2024 |
Awards | Multiple regional Emmy recognitions |
Current Role | Executive Director of Media Relations, Genesee County Sheriff’s Office |
Notable Case | Lawsuit filed July 22, 2024 vs. WNEM-TV5 & Gray Television (retaliation, harassment, wrongful termination) |
Jury Verdict | Awarded $40,000 in damages plus legal fees (~$150,000 total) – Genesee County, Oct. 17, 2025 Midland Daily News+1 |
Reference | MLive Article on Verdict Midland Daily News |

His case, according to observers, came at a time when journalists around the country are increasingly taking on corporate hierarchies that occasionally value silence over honesty. Custer’s bravery has been seen as being extremely successful in igniting a more in-depth discussion about workplace ethics in local media, which is frequently eclipsed by more well-known national controversies.
The case brought to light an unsettling fact: internal dissent can be punished rather than protected, even in a field that is founded on speaking the truth. Custer’s story was compared to other media personalities who have been subjected to reprisals for revealing hostile workplaces, including producers and national correspondents. His story, however, is unique due to its intimacy at the community level, serving as a reminder to the public that integrity is not limited to network headquarters or prime-time studios.
The verdict was followed by change rather than resentment. Custer showed a markedly better sense of balance between his personal and professional goals when he assumed his new position as Executive Director of Media Relations at the Genesee County Sheriff’s Office. His change, according to those who know him, is both realistic and optimistic—a reinvention in his career rather than an exile.
From a societal perspective, his lawsuit has far-reaching effects that go well beyond the experience of a single anchor. It spurred conversations about how workers can voice concerns without endangering their jobs in Michigan’s HR departments, newsrooms, and journalism schools. In demonstrating how state-level civil rights laws can be extremely effective instruments for holding media companies accountable, legal experts have referred to it as particularly innovative.
Additionally, the case reflects cultural shifts occurring in various industries. Professionals in the fields of technology, sports, and entertainment have fought against mistreatment under the guise of workplace justice during the last ten years. Custer’s lawsuit supports these movements and provides a striking illustration of how local initiatives can spur systemic change. It emphasizes how even on a smaller scale, justice can have an impact on whole professional ecosystems.
Custer’s story has emotional resonance because of both his triumph and his poise under pressure. His approach, according to his supporters, was measured, dignified, and free of spiteful rhetoric. His claims were more believable and his message more enduring because of that professional tone. He battled not only for himself but also for the idea that integrity should never be a hindrance to one’s career.
The decision has already had a noticeable impact on Michigan’s broadcasting community. According to reports, some networks have started having their internal reporting systems reviewed by outside parties. Others have started making management training mandatory in an effort to drastically lower the number of similar incidents. Despite their apparent modesty, those reforms signify a subtle but significant cultural change.